Nokia Connection 2006, Singapore - Nokia today announced a series of new agreements with leading regional mobile content aggregators for distribution of high-quality localized content and applications to mobile subscribers worldwide through its on-device Nokia Content Discoverer portal, embedded in millions of Nokia devices based on S60 and Series 40 currently available in markets around the globe.

 

The initial agreements with regional content aggregators announced today join Nokia's existing agreements with aggregators that include Handango, Jamster and Nokia Software Market to give mobile consumers using Nokia devices an advanced mobile content "shopping mall" experience through the device-resident Nokia Content Discoverer client. Using Nokia Content Discoverer, mobile consumers are able to easily discover, download and purchase localized logos and background images, ring tones and True Tones, Java(TM) games and productivity applications, Symbian C++ applications for S60, video clips and files, full-track music and Flash content.

 

Today's announcement of the provision of localized content and applications for Asia, Europe, Africa and the Middle East through Nokia Content Discoverer includes content aggregation agreements with Taiwan-based PocketNet Technology and Auer Media & Entertainment, Indonesia-based PT Hypermind and Elasitas, Australia-based Mobilemode, Toulouse, France-based Index Multimedia, Future Communications Company in Kuwait, and Dubai-based Itsalat International. Additional content aggregation agreements for the Asia-Pacific (APAC), Middle East and Africa (MEA), European, and North American markets are expected to follow throughout 2006.

 

Nokia Content Discoverer, the evolution of Nokia's end-to-end Preminet content discovery and delivery ecosystem for mobile operators, facilitates easy access to downloadable content by mobile subscribers through a collection of shopping mall "stores" run by their mobile service provider, leading content aggregators and branded content providers. While browsing the content stores in the mobile mall, consumers' experience of content shopping is greatly enhanced through Nokia Content Discoverer's advanced on-device caching of content catalog metadata, as well as integrated preview/prelisten and content installation capabilities.

 

Compatible with leading Nokia handsets based on S60 and Series 40, Nokia Content Discoverer is embedded as an on-device portal in eight Nokia handset models comprising millions of devices currently in the marketplace through leading mobile operators and retail outlets worldwide. An additional six handset models carrying the embedded Nokia Content Discoverer client are slated to ship to global markets by end-2006.

 

"As mobile devices shift from delivery of basic telephony to an entire range of data services, the user experience in high-value activities such as mobile content shopping becomes critical to all players in the mobile value chain - operators, content providers and consumers," said Brad Brockhaug, director, business development and channels, Forum Nokia, Nokia's global developer program. "Nokia is pleased to facilitate the easy discovery, download and purchase of localized mobile content from these leading regional aggregators through Nokia Content Discoverer, enabling an enhanced mobile content shopping experience for the rapidly growing number of content-savvy mobile consumers in markets worldwide."

 

Initial Asia-Pacific region (APAC) aggregators announced today who will provide regional, localized content through Nokia Content Discoverer include:

 

- Auer Media & Entertainment, a leading mobile content provider based in Taiwan, offering digital products that include True Tones, polyphonic ringtones and graphics (www.auer.com.tw);

- PT Elasitas, Multi Kreasi (Elasitas), a leading mobile value-added service provider in Indonesia, focusing on next-generation mobile technologies and premium content (www.elasitas.com);

- PT Hypermind, a wholly owned subsidiary of MonsterMob UK Group, providing high quality tones, high-res personalizable graphics, Java(TM) games and other unique mobile content for effective service provider differentiation (www.shabox.net);

- Mobilemode, an Australia-based specialist in providing the 'hippest' music, games, images and video content services from around the world (www.mobilemode.com); and,

- PocketNet Technology, a Taiwan-based pioneer in distributing mobile content over a variety of channels throughout the Asia-Pacific region (www.pocketnet.com.tw). 

 

"Mobilmode believes that as content consumption reaches the Asia-Pacific mass market consumer today, Nokia Content Discoverer is a solution the market needs to make it extremely easy to access and download content," said Jarno Salmivuori, CEO, Mobilmode "Nokia Content Discoverer supports Mobilemode's vision of offering a variety of quality content and services to a broad base of Asia-Pacific consumers and will help us to tap the huge market potential of the content download business."

 

"PocketNet is constantly on the lookout for ways to increase our reach to end consumers beyond our strong portfolio offering of content to consumers via web and WAP sites in Taiwan today," said Paul Wu, COO, PocketNet Technology Inc. "We believe Nokia Content Discoverer offers consumers an easy way to access and purchase content and applications using a wide range of Nokia devices and we're confident that by offering our content through the client, we will immediately increase our base of consumers and increase revenue from content consumption and application downloads."

 

Initial aggregators providing content through Nokia Content Discoverer for Europe, and the Middle East and Africa (MEA) region include:

 

- Future Communications Company, a Kuwait-based ISO 9001 company offering users in the Middle East & Africa and rest of the world authentic Arabic digital content including ringtones, wallpapers, video clips and (Fall '06) games (www.fcc-kuwait.com);

- Index Multimedia, a Toulouse-based subsidiary of Index Corporation, one of the largest suppliers of mobile telephony services and content in Japan, providing added-value mobile products and services to the general public and business world in Europe  (www.indexmultimedia.com); and,

- Itsalat International, a Dubai-based provider of downloadable entertainment content to the Arab world, including ring tones, graphics, themes, wallpapers, games and software (www.i2-mobile.com);

 

"By combining simplicity of use and huge coverage, two of the key factors for success in the mobile content industry, Nokia Content Discoverer will allow Index Multimedia to massively diffuse its rich content throughout the world," said Philippe Pisani, Sales Director, Index Multimedia.

 

Nokia Content Discoverer is currently embedded in select S60 and Series 40 devices available in the global marketplace, including the Nseries multimedia devices (Nokia N70, N71, N72 and N80), Eseries devices for enterprise users (Nokia E60, E61 and E70), Nokia 3250 handsets currently available in mainland China and on Nokia 6131 devices in China and other Asia-Pacific markets. The on-device portal also is slated to be shipped by end-2006 to markets worldwide embedded on six additional Nokia handset models, including the Nokia N73, N93, E50, 5500, 6070 and 6233.

 

More information about Nokia Content Discoverer is available online at: www.forum.nokia.com.

 

To download the Nokia Content Discoverer client to additional Nokia devices based on S60 Platform visit: www.nokia.com/catalogs.

 

Nokia's global developer program, Forum Nokia connects developers to tools, technical information, support, and distribution channels they can use to build and market applications around the globe. From offices in the U.S., Europe, Japan, China, and Singapore, Forum Nokia provides technical and business development support to developers and operators to assist them in achieving their goal of successfully launching applications and services to consumers and enterprises. More information is available at www.forum.nokia.com.

 

Nokia is a world leader in mobile communications, driving the growth and sustainability of the broader mobility industry. Nokia connects people to each other and the information that matters to them with easy-to-use and innovative products like mobile phones, devices and solutions for imaging, games, media and businesses. Nokia provides equipment, solutions and services for network operators and corporations.

 

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Nokia, Americas

Communications

Global Developer Program, Charles Chopp

Tel. +1 972 894 4573

E-mail: communication.corp@nokia.com

 

Nokia

Communications

Tel. +358 7180 34900

E-mail: press.office@nokia.com