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Nokia announces membership of ATVEF (Advanced Television Enhancement Forum)
May 17, 1999
Nokia announces that it has joined the Advanced Television Enhancement Forum (ATVEF) in May 1999.
The move reinforces Nokia's position at the forefront of digital broadcasting technology and ensures the company is closely involved in technical developments that will shape the industry in
forthcoming years.
The ATVEF is a cross-industry alliance of companies representing the broadcast and cable networks, television transports, consumer electronics and PC industries. The group was founded towards the end of 1998, by companies including Intel, Microsoft, The Walt Disney Company, Warner Bros, DIRECTV and Sony.
The alliance has defined protocols for HTML-based enhanced television, which allows content providers to deliver enhanced programming over all forms of transport (analogue, digital, terrestrial, cable and satellite) to any intelligent receivers. The group is committed to accelerating the creation
and distribution of enhanced television programmes in the most cost-effective and convenient way possible.
"Enhanced" television distributes richer content to the viewer by combining graphics, text and web pages to regular video television programming. The text and web pages can provide access to additional information to the viewer during a recorded or live broadcast, such as real-time product
ordering during an advertisement, or personal information about band members during a rock concert.
Helmut Stein, Senior Vice President and Chief Technical Officer of Nokia Multimedia Terminals, comments: "In close co-operation with the service providers, we have now taken an important step further towards true convergence between the Internet and Digital TV. As enhanced television enables our multimedia terminals to use existing Internet standards and technologies in a very cost-effective way, we can give viewers access to a whole new range of interesting services and applications that enhance the TV experience."
Nokia is the world's leading mobile phone supplier and a leading supplier of mobile and fixed telecom networks including related customer services. Nokia also supplies solutions and products for fixed and wireless datacom, as well as multimedia terminals and computer displays. In 1998, net sales totaled EUR 13.3 billion (USD 15.7 billion). Headquartered in Finland, Nokia is listed on the New York (NOK), Helsinki, Stockholm, London, Frankfurt and Paris stock exchanges, has sales in over 130 countries and employs more than 47 000 people worldwide.
Contact information:
Helmut Stein
Senior Vice President
Nokia Multimedia Terminals
Tel: +49 172 200 84 95
helmut.stein@mnt.nokia.com
Katarina Hägg
International Communications
Nokia Multimedia Terminals
Tel: +46 709 93 83 57
katarina.hagg@mnt.nokia.com
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