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Nokia plans to be first on consumer market with revolutionary slim rear projection TV based on Texas Instruments DLP technology
August 28, 1995
Nokia Consumer Electronics will employ Texas Instrument's revolutionary new Digital Light Processing (DLP) technology to bring about the long-awaited transition to slim, large screen consumer TVs.
Based on TI's revolutionary Digital Micromirror Device (DMD) DLP technology will enable Nokia TV sets to be first to offer rear-projection widecreen sizes over 50 inches (1.30 m) giving sharp, nearly seamless, cinema-like picture quality even in normal room lightning.
Texas Instruments will supply Digital Light Processing technology to Nokia, with whom TI has engaged in various major development alliances over a number of years. Using DLP technology, TI has demonstrated that it is possible to make a rear projection widescreen TV with over 50 inch (1.30 m) screen in a set measuring only 15 inches (circa 40 cm) from front to back. With no heavy picture tubes, the set will be light for its screen size, weighing about 35 kg. More importantly, DLP technology produces an image with truer, deeper colours; uniform geometry and high resolution across the whole screen area; and high contrast over a wide dynamic brightness range.
Jack Harrod (TI Executive Vice President, Corporate Venture Projects) said: "We are at birth of a new generation in home entertainment electronics which is being brought about by digital technology. As we are able to receive more broadcast channels of higher transmission quality - both sound and vision - viewers demand great improvements in large screen displays which can create the cinema experience in the viewer's own home. We are already working with a number of major manufacturers to put DLP technology into video projectors for the business and professional market, and now we are delighted to be leading this revolution in all-digital home TV with a company like Nokia which is so committed to bringing electronics innovations rapidly onto the consumer market."
TI and Nokia have previously worked together on a number of products involving Digital Signal Processing technology - an alliance which has led to the introduction of the first PALplus receiver onto the European market.
"This technology gives Nokia the breakthrough in large-screen higher quality digital home TV so long expected by the experts" says Dr. Helmut Stein, Nokia Consumer Electronics' Vice President of Technology & New Business. "The demonstrations we have seen of systems based on TI's Digital Light Processing Technology were of outstanding performance and have convinced us that we can develop a consumer product which will live up to Nokia's reputation for innovation, quality and excellence of design."
Nokia will demonstrate a prototype DLP rear projection set to a selected audience at the Internationale Funkausstellung (IFA) in Berlin, and plan to have production models available on the European market by early '97.
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