Published July 24, 2007 | By Nokia - Press Release
Nokia acquires Twango to offer a comprehensive media sharing experience
Share photos, video and other media through virtually any connected device
Espoo, Finland - Nokia and Twango today announced that Nokia has acquired substantially all assets of Twango (www.Twango.com). Twango provides a comprehensive media sharing solution for organizing and sharing photos, videos and other personal media. By acquiring Twango, Nokia will be able to offer people an easy way to share multimedia content through their desktop and mobile devices. In addition to key assets, through this transaction Nokia is bringing on a seasoned team with strong social media and Web services expertise.
"The Twango acquisition is a concrete step towards our Internet services vision of providing seamless access to information, entertainment, and social networks - at anytime, anywhere, from any connected device, in any way that you choose. We have the most complete suite of connected multimedia experiences including music, navigation, games, and - with the Twango acquisition - photos, videos, and a variety of document types," said Anssi Vanjoki, Executive Vice President and General Manager, Multimedia, Nokia. "When you combine a Nokia Nseries multimedia computer that is always on, always connected, and always with you together with a rich media sharing destination like Twango, people will have exciting new ways to create and enjoy rich media experiences in real time."
Twango, a privately-owned company founded by former Microsoft veterans, is headquartered in Redmond, Washington, USA. Twango's versatile platform makes organizing, sharing, and republishing media such as photos, videos and audio clips easy. Unlike many other social media services, Twango supports multiple media types and offers a comprehensive array of options for people to manage, share, and repurpose their personal media content. Twango offers a great destination experience on desktop computers and mobile devices, as well as a powerful platform that allows developers to create companion applications, connect with mobile devices, and integrate with other Web services.
"Nokia's unique vision for social media aligns perfectly with Twango," said Twango co-founder, Jim Laurel. "It's really exciting to imagine what we can achieve by combining our social media experience with the resources of a company that has played such a major role in shaping the mobile landscape. Now, we will have the resources to deliver on our vision to enable people to capture and enjoy their personal media on mobile devices, desktop computers and in all the other places that are important to them."
Twango co-founder, Serena Glover, adds "As a result of this acquisition, we will aggressively build out our team in the Seattle area, allowing us to deliver a superior global media sharing service."
Equipped with high-quality megapixel cameras and mobile broadband connections, Nokia devices have revolutionized the way people create content, blog and participate in online communities. In 2006, Nokia sold over 140 million connected cameras, and its devices are rapidly becoming the world's primary source of images and videos. Nokia offers people new media sharing experiences, such as combining GPS-based location information with photos and videos.
Notes to editors:
High resolution photos of Twango service can be found at: www.nokia.com/press/photos
For further information, please see Frequently Asked Questions (FAQ) at: www.nokia.com/NOKIA_COM_1/Press/Materials/NokiaTwangoFAQ.pdf
Nokia is the world leader in mobility, driving the transformation and growth of the converging Internet and communications industries. Nokia makes a wide range of mobile devices and provides people with experiences in music, navigation, video, television, imaging, games and business mobility through these devices. Nokia also provides equipment, solutions and services for communications networks. www.nokia.com
Twango is a next generation social media sharing service that offers a comprehensive, integrated solution for people to organize, share, and republish all their personal media, publicly or privately, Twango enables people to share all media types such as pictures, videos, audio clips, and a variety of documents types - more than 110 file types in all. For more information, visit www.Twango.com.
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